BSLL 1032 - Taking Off with Sales

Noncredit NEW

Delivery/Location: Fort Collins

This workshop focuses on the following questions:

  • What is the role of Sales in an early phase business?
  • What is the role of an entrepreneur in Sales?
  • When is bootstrapping the right approach for growing a business?

I

  • Is it better to "Build then Sell" or "Sell then Build"
  • How to determine early-on whether your product or service is sellable?
  • What are the keys to sales success for your business?
  • When can Sales be outsourced? When can it not be outsourced?
  • How to manage and track the Sales process?

Noncredit courses do not produce academic credit nor appear on a Colorado State University academic transcript.

Instructors

Bert Vermeulen

Bert Vermeulen has worked internationally with a variety of businesses, both large and small. He has created an industry association for retailers in one vertical market (meal prep); worked with over 400 owners of retail establishments to improve their marketing and operations; and partnered with a Colorado-based entrepreneur to grow a manufacturing business to over $25M/year in revenues and then successfully selling it. Learn about his research into companies that succeed and those that don't. Bert has a BS and MS in Mechanical Engineering from the Massachusetts Institute of Technology and MBA from Stanford University.

Bob Thilmont

Bob Thilmont, President of Mountain Global, Inc., has over 25 years of business development experience in industrial and automotive industries, including 10 years of international business experience. While at Cummins and Woodward Governor Company, he developed a deep understanding of market channel development and value pricing and has experience in new business start ups and product launches. Bob earned a BS in Mechanical Engineering from Purdue University and an MBA from Indiana University.